![Beth Raduenzel on Twitter: "Pictured are brothers Adolf "Adi" and Rudolf " Rudi" Dassler. Look familiar? Both men started athletic shoe companies in the late 1940's. Adi named his after himself...Adi Das or Beth Raduenzel on Twitter: "Pictured are brothers Adolf "Adi" and Rudolf " Rudi" Dassler. Look familiar? Both men started athletic shoe companies in the late 1940's. Adi named his after himself...Adi Das or](https://pbs.twimg.com/media/FL0tMnOXIAEx5yL.jpg)
Beth Raduenzel on Twitter: "Pictured are brothers Adolf "Adi" and Rudolf " Rudi" Dassler. Look familiar? Both men started athletic shoe companies in the late 1940's. Adi named his after himself...Adi Das or
![Adolph (Adi) and Rudolf (Rudi) Dassler - Fashion Designer | Designers | The FMD | Аззедин алайя, Шанель, Донателла версаче Adolph (Adi) and Rudolf (Rudi) Dassler - Fashion Designer | Designers | The FMD | Аззедин алайя, Шанель, Донателла версаче](https://i.pinimg.com/736x/7e/33/c2/7e33c27d0e9e59e1e1651378a41c05a4.jpg)
Adolph (Adi) and Rudolf (Rudi) Dassler - Fashion Designer | Designers | The FMD | Аззедин алайя, Шанель, Донателла версаче
![TIL that brothers Adolf "Adi" Dassler & Rudolf "Rudi" Dassler set up their own sports shoe business. Both joined the Nazi party, but a rift grew between them leading to their split TIL that brothers Adolf "Adi" Dassler & Rudolf "Rudi" Dassler set up their own sports shoe business. Both joined the Nazi party, but a rift grew between them leading to their split](https://external-preview.redd.it/5PZd858KblrHdyC-HFkcZXiKdJGgLoVkEilr_5OrqQw.jpg?width=640&crop=smart&auto=webp&s=00439f23a491e44320d2bc585f58d3f27ad15beb)
TIL that brothers Adolf "Adi" Dassler & Rudolf "Rudi" Dassler set up their own sports shoe business. Both joined the Nazi party, but a rift grew between them leading to their split
![Adidas and Puma Were Founded By Two Brothers Who Began As Partners and Ended As Enemies - Elite Readers Adidas and Puma Were Founded By Two Brothers Who Began As Partners and Ended As Enemies - Elite Readers](https://elite.nyc3.digitaloceanspaces.com/2019/03/adidas-puma-1.png)